In article prospects of development of wine growing in the Crimea are considered. The best practices on cultivation of table grades of grapes in JSC Agro YUKOS in cooperation with IKTs "AGROMARKETING" are presented.
Wine makers of France are interested to work in the country with wine-making traditions – the minister rural and fishery of France Michel Barnye reported. In case of production start in Ukraine the French wine makers consider possibility of saving of original names of the production. It is possible even, and we very much would want it, with confirmation of authenticity of the name – marked out M. Barnye, making comments on plans of wine makers. <o:p> </o:p>
Besides, according to the minister of rural and fish farms of France, in Ukraine the French producers of hybrid saplings already work. <o:p> </o:p>
What it is possible to tell about it? Very good marketing plans of Frenchmen. On the Crimean earth to let out French wines (after all they become better), having kept original names of the production and we (Frenchmen) of it very much would want. <o:p> </o:p>
So, according to marketing plans of Frenchmen, we will glorify the French wine makers? In due time we not so enough elaborately turned the Crimea into the region of continuous gardens and vineyards. And after that turned the Crimea into the region of a continuous phylloxera, and unlike the imperial government, with it didn’t consult any more, then heroically raskorchevyvali planted, and passed to the imparted culture. And now that, we will turn the Crimea into the wine-making Province of Champagne? Bordeaux? Cognac? and to rejoice for Frenchmen solving thus the problems who at itself in France are obliged according to the European Union decision raskorchevat hundreds thousands hectares of vineyards in connection with overproduction and competition problems. <o:p> </o:p>
Participants of scientific and practical conference A condition and prospects of development of wine growing in the AR Crimea agro-industrial complex, taken place on June 4 <st1:metricconverter ProductID = 2008 g w:st = on> 2008 g </st1:metricconverter> in JSC Zolotoye pole of the Kirov area, had possibility to familiarize with the new remarkable equipment on which the Italian Vermouth spreads. Very much it would be desirable to believe that the new management, the head of board Nikolay Ivanovich Tatsyulya, will increase greatly glory of the Crimean wines and besides the Italian Vermouths, will increase as production well-known, exclusive, red dessert A gold field for which preparation Alikant (a muscat black Kalyaba is used) which in the Crimea is grown up only on plantations of this economy. <o:p> </o:p>
Participants of conference had possibility as to familiarize with the most modern equipment for landing of vineyards and to care of them, and also heard to speeches of those French producers of hybrid saplings which the minister of rural and fish farms of France Michel Barnye mentioned. On a question of the deputy director NIViV "Magarach" of the doctor of agricultural sciences, professors of Century. And Ivanchenko, how adapted given hybrid forms for the Crimea and whether they were tested under our conditions, we didn’t receive the distinct answer, Frenchmen answered that hope, on the best. It is necessary to note, the Magarach institute has fine, adapted for conditions of the Crimea, highly productive clones of the same Cabernet Sauvignon. Let’s support French pitomnikovodov? <o:p> </o:p>
From the above-stated short review it is possible to draw a conclusion that our competitors plan and already actively take root on our market and successfully it win. <o:p> </o:p>
What to us to undertake in this situation? In the main report of professor A.P. Dikanya at the last scientific and practical conference, Moldova was offered to put new plantings by grades, Suruchensky … and the following republican scientifically practical conference to carry out, for the purpose of studying of the best practices, in S. V. Erpylev’s farm. <o:p> </o:p>
Moldova and Suruchensky, were quite good grades about twenty years ago and it was possible to consider them as table grades, especially if to compare in this plan, to Rkatsiteli’s grade, which bashfully called universal to raise indicators of providing the Soviet person table grapes. Universal Suruchensky from which acidity reduces to a jaw and Moldova, with its mediocre taste, with a drying-out crest at storage and being showered berries to resist to aggressive invasion of Turkish early seedless grades it will be impossible. And five million vacationers in the Crimea will have a choice: either to buy import grapes or to expect the termination of a resort season when will ripen Moldova and Suruchensky. <o:p> </o:p>
And we will adopt what best practices at S.V.Erpylev which economy is on the verge of bankruptcy? <o:p> </o:p>
In the Crimea today is really at whom to learn to cultivation of table grapes. This JSC Agroyukos, in the village of Roshchino, the Dzhankoysky area, directs which director Nikolay Radislavovich Choroptita. In its economy in the first decade of August, the fine table grapes which productivity for the third year of landing makes more than 20 tons of the high-commodity clusters corresponding to a standard of UNECE of FFV-19 ripen, and potentially for the 5th year of fructification it is expected to 40-50 tons from hectare. Notice, it not 10 tons from grade hectare Moldova by which to us suggest to be guided. Now in an economy <st1:metricconverter ProductID = 20 hectares w:st = on> 20 hectares </st1:metricconverter> vineyards of table grades on a drop irrigation. The wholesale companies of Russia and Poland are ready to buy Agroyukosa grapes. Due to the huge demand for production of an economy, the areas plan to increase. The nursery "Agroyukosa" is certificated and makes, both kornesobstvenny saplings of kompleksnoustoychivy grades, and imparted. <o:p> </o:p>
In questions of marketing of "Agroyukos" actively cooperates with AGROMARKETING Information advice center which continues matter of the Project which has finished the work of agrarian marketing in Ukraine (PAM), carried out in 2003-2006gg the company LendOLakes, IncÓ¿ to support of agency of the USA on the international development (USAID). In 2006 of PAM it was recognized as the best international project among more, than hundred projects which are carried out by the company LendOLakes, Incv the world. <o:p> </o:p>
Employees of IKTs "AGROMARKETING" organized and carried out together with <o:p> </o:p>
JSC Agroyukos two large international seminars on studying of the best practices on production of table grapes in which 237 farmers, scientists, agricultural producers, representatives of the organizations of suppliers of financially technical resources, the trading wholesale companies from Ukraine, Georgia, Italy, Russia took part. <o:p> </o:p>
The Italian farmer Solpasso Felice (Barry) couldn’t constrain the emotions and delight of that he saw in an economy. According to him, "Agroyukos" not only doesn’t concede, but in many questions surpasses the best farmer vinogradarsky farms of Italy. <o:p> </o:p>
The logo, label and the container developed by experts of IKTs "AGROMARKETING" for production "Agroyukosa", doesn’t concede to the foreign. About importance of the solution of these questions eloquently tells an example of how the Agroyukosa grapes packed into etiketirovanny container in the markets of Yalta were effectively sold, and after its sale secondhand dealers shifted Turkish and Greek grapes in the released container, and assuring buyers that it Crimean, more quickly and successfully it realized. <o:p> </o:p>
Practical experience of JSC Agroyukosa, one of the best farms in Ukraine, table grapes specializing on production, convincingly testifies that our Crimean producer can and should defend successfully the domestic market and to be more competitive, than the foreign companies. <o:p> </o:p>
Taking into account recreational specifics of the Crimea, the particular interest is represented by superearly production therefore cultivation of early grades of table grapes in film hothouses is favorable. It the advanced farms of the Saksky area already understood and land grapes in hothouses, receiving and realizing at the high prices the more competitive, in comparison with import, production. <o:p> </o:p>
The culture of grapes in the Crimea totals not one millennium, and many generations of wine-growers created a brand – The Crimean grapes and wine. It is well-known, at least, in the territory of the CIS. But, unfortunately, it is necessary to note that we have a brand, and here the grapes in the necessary volume and quality, because of specified above the reasons, no. Around the world the governments of the countries with wine-making and vinogradarsky traditions support and actively propagandize wine growing, thereby, promoting development and branch prosperity. Let’s remember, in this regard, a "beaujolais" holiday in France. This holiday made tremendous success, and day of emergence on "Beaujolais Nouveau" sale (young wine) is celebrated any more only in France, but also in many other countries of the world. Million bottles begin the way with young wine from France on the countries and continents where it already look forward in shops and cafe, restaurants and clubs. The national holiday of wine in Armenia, National day of wine of Moldova, a vintage holiday in Romania, a holiday of the wine-grower "Is killed" in Bulgaria, a wine festival in Cyprus, a wine festival in Portugal, the festival vinodavilen in Burgundy is the all really national holidays supporting and continuing traditions. We in the Crimea similar don’t have anything. <o:p> </o:p>
Would like to give for an example the All Ukraine festival Ukrainian water-melon which is led some years in pgt. Naked Pier, Kherson area. Thanks to this marketing action, the Kherson water-melons already lie on counters of the Stockholm supermarkets, and about our grapes there, unfortunately, still even didn’t hear. <o:p> </o:p>
IKTs "Agromarketing" is ready to take part actively in the organization and carrying out the first festival of grapes and wine in the Crimea further, having turned out experience, to turn it in all Ukraine, and then and into the international. <o:p> </o:p>
Encourages and pleases that the government of the Crimea became interested in our offers, in the person of the vice-chairman of Council of ministers of AR Crimea N. P. Kolisnichenko, and on his assignment we developed specific proposals on the organization and carrying out the first festival of grapes and wine. We hope that by means of the government of the Crimea and all interested parties, the festival this year will take place. <o:p> </o:p>
In summary would like to focus attention that in present realities of the rigid market wine growing and winemaking demand special attention of the government of Ukraine, real national programs of its support and active actions of producers on introduction of the new early table grades, new technologies of cultivation, the centers of postharvest completion, modern refrigerators and a close attention to marketing questions. To revive a winemaking source of raw materials, such changes in legislative base of the country which would consider interests of all representatives of branch, irrespective of "size" of their farms, from the small farmer to large corporations are necessary also. And then the areas where the grapevine grows, undoubtedly, will increase, and Ukraine can and should become one of world vinogradarsky and wine-making leaders. <o:p> </o:p>
And perspective for our region and the country production of organic agricultural products including grapes, but, unfortunately, the legislative base of such plan in the country is absent would be very important. The bill on organic agriculture which included everything that the best that was in the legislation of the countries of world leaders on production of organic production, was submitted to the Verkhovna Rada two years ago, but the law so still and isn’t adopted. <o:p> </o:p>
The AGROMARKETING information advice center is ready to cooperate fruitfully with the organizations and individuals. We have a wide practical experience on training to modern technologies of cultivation of grapes, fruit, berries, vegetables, their postharvest completion and the marketing, the newest technologies of packing, processing and storage of fruit-and-vegetable production. We promote the conclusion of contracts of agricultural producers on delivery of grown-up production to the wholesale companies, networks of supermarkets, we provide delivery of saplings, seeds, means of protection of plants, agricultural machinery, systems of a drop irrigation, the modern equipment for storage of fruit-and-vegetable production from the best European and world companies. Let’s out work on the organization and development of agricultural cooperatives, the wholesale markets, we introduce in production innovative technologies. With our partners from Poland and Holland we realize joint agricultural projects in the Crimea. <o:p> </o:p>
Dear colleagues, call you a united front, joint efforts to protect our markets and interests of our producers! There is no place to recede already, we in the WTO! Our Crimean wines and our grapes should take a place appropriate to them in the European and world market! They are worthy it! Let’s make everything that they would be out of competition! <o:p> </o:p>
<o:p> </o:p>
V. YARMILKA, <o:p> </o:p>
candidate of agricultural sciences, <o:p> </o:p>
coordinator of IKTs "Agromarketing". <o:p> </o:p>